About us

ARESA is a Belarusian brand of home appliances founded in 2007.

Our first products were developed with the involvement of German specialists.

As the company developed, we noticed that the operating conditions in our region are significantly different from those in Western Europe. For example, in Europe food processors, meat grinders, blenders and other small kitchen appliances are not used so often and so intensive. Europeans often use semi-finished products in cooking, and the culture of eating out and fast food is more developed in Europe. As a result, the level of reliability that European designers provide turned out to be insufficient for us, since in Europe people simply use home appliances not so often.

With a deep understanding of the specifics of our region, we decided that ARESA products should meet more severe operating conditions and pass certification in Belarus, where the system of strict following to State Standards has been preserved. Accordingly, to increase the level of reliability, we made it a rule to use particularly durable materials and designs.

Today ARESA products are created for increased loads, created especifically for our region!